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Is there anything better than a Sunday afternoon at Target with an iced coffee in hand?

As much as I love the convenience of Target, I know how tricky it can be to find truly non-toxic products.

Many items contain hidden toxins, and some are marketed as “clean” when they’re not much better than conventional options.

That’s exactly why I created The Best Non-Toxic Product Guide to Target (2025)—your go-to resource for safer, healthier shopping.

While Target’s Clean initiative is a step in the right direction, it doesn’t always guarantee a product is completely free from concerning ingredients.

I’ve done the research, analyzed ingredient lists, and vetted the safest non-toxic options across every category—from cleaning supplies to skincare, baby essentials, and more.

Whether you’re refreshing your home, upgrading your personal care routine, or shopping for your little ones, this guide makes it easy to find the best non-toxic products at Target in 2025.

What is Target’s “Clean Initiative”?

Target’s Clean Initiative is designed to help consumers easily identify products that are formulated without certain harmful chemicals, making it simpler to make informed choices on healthier and safer products to buy. 

The Clean Icon

At the heart of the Clean initiative is the Target Clean icon. It’s a little green icon that indicates products that are formulated without specific chemicals that Target has deemed potentially harmful or undesirable. 

This includes substances like phthalates, parabens, formaldehyde donors, and more, depending on the product category.

Target’s Clean Initiative extends to products in their beauty, personal care, feminine care, cleaning, and household essential categories. 

However, it’s important to point out that the Target Clean icon doesn’t mean a product is completely non-toxic. It simply means the product doesn’t contain certain chemicals that Target considers potentially harmful. 

While these products are likely safer options, they may still contain other ingredients that are harmful. 

Is Target’s List of Restricted Chemicals Enough?

While Target has made a commendable effort to identify and exclude many well-known “chemicals of concern,” such as phthalates, parabens, and formaldehyde donors, the list is not exhaustive. 

There are dozens if not hundreds of other potentially harmful substances that may not be captured by Target’s “clean” criteria.

For instance, the Clean label does not specifically restrict certain fragrance ingredients, which can be a significant source of allergens and toxic chemicals. 

Additionally, some preservatives and dyes that have been linked to health concerns may not be explicitly prohibited under the Clean standards. 

Transparency & Third-Party Testing

Target’s Clean label allows trace amounts of restricted chemicals (up to 100 parts per million), which may still cause reactions in sensitive individuals. The long-term effects of these small exposures remain unclear.

Not all Clean-labeled products undergo independent third-party testing. While Target encourages certifications like EPA Safer Choice and EWG Verified, they aren’t required, meaning some products are reviewed only by Target’s internal process.

Changing Safety Standards

Chemical safety research is constantly evolving, and what meets today’s Clean standards may not tomorrow. While Target updates its criteria based on new findings, these changes aren’t always immediate or transparent. Some Clean-labeled products may still contain ingredients flagged as concerning in newer research.

To shop smarter, use the Clean label as a starting point, but always check ingredient lists, research unfamiliar substances, and refer to trusted third-party sources.

How to Find the Best Non-Toxic Products at Target

Target’s “Clean” label is a good starting point, but it’s just one retailer’s take on safe products. Since health concerns and environmental priorities vary, it’s essential to set your own standards and look beyond marketing claims.

Ingredients to Avoid

Reading ingredient lists is key to spotting truly non-toxic products. Watch out for:

  • Phthalates (often in fragrances & plastics) – Look for terms like diethyl phthalate (DEP), di-n-butyl phthalate (DBP), or hidden under “fragrance.”
  • Parabens (preservatives that mimic estrogen) – Avoid methylparaben, propylparaben, butylparaben.
  • Formaldehyde & Formaldehyde-Releasers (carcinogenic preservatives) – Includes DMDM hydantoin, quaternium-15, bronopol.
  • Sodium Lauryl Sulfate (SLS) & Sodium Laureth Sulfate (SLES) (harsh surfactants) – Can cause irritation; look for ammonium lauryl sulfate as well.
  • Oxybenzone & Other Chemical Sunscreens – Linked to hormone disruption; avoid oxybenzone, octinoxate, homosalate, octisalate, octocrylene.
  • Synthetic Fragrances – Can contain hidden chemicals; best to choose fragrance-free options.

If a product contains any of these, it’s best to skip it—even if it has the Clean label.

Trusted Third-Party Certifications

To ensure higher safety standards, look for these certifications:

  • USDA Organic – At least 95% organic ingredients, free from synthetic pesticides and fertilizers.
  • EPA Safer Choice – Indicates safer cleaning ingredients for people and the environment.
  • MADE SAFE – Verifies that products are free from known toxic chemicals and environmental hazards.

We know reading every label takes time, so we’ve done the work for you.

This guide highlights the best non-toxic products at Target, so you can shop with confidence and peace of mind. Let’s jump in!

**Note: This list does not include direct links to Target’s website. Instead, it’s designed for you to print or screenshot for your shopping trip. Since Target’s inventory and website updates frequently, we focus on providing a reliable guide rather than links that may become outdated or broken.

Non-Toxic Essentials For Baby

1. HealthyBaby Diapers

  • Price: $34.49
  • Materials: Topsheet: 50% plant-based polyethylene and 50% polypropylene, Absorbent Core: 60% absorbent polymer (sodium polyacrylate) and 40% wood pulp (100% sourced from sustainably managed forests), Backsheet: 100% polypropylene, Cuffs and Leg Elastics: Polypropylene, spandex, elastane, Wetness Indicator: Sodium Polyacrylate, Polyvinyl Alcohol, Pigment, Resin
  • Non-Toxic? ✅ Non-Toxic

2. The Honest Company Disposable Diapers

  • Price: $49.99
  • Materials: Wood pulp (ECF), sodium polyacrylate (renewable materials), citrus extract, liquid chlorophyll, plant-based PLA, polyethylene, polypropylene, polymer spandex, polyolefin adhesives, wetness indicator, inks
  • Non-Toxic? ✅ Non-Toxic

3. PROUDLY COMPANY Soft & Absorbent Diapers

  • Price: $17.99
  • Materials: Sustainably sourced and biodegradable wood pulp, sodium polyacrylate, shea butter, polypropylene, polyethylene, polyester, calcium carbonate, spandex/elastane fiber, non-toxic adhesives, non-toxic ink (for the print)
  • Non-Toxic? ✅ Non-Toxic

4. Philips Avent Glass Baby Bottle

  • Price: $29.99
  • Materials: Bottle: Premium quality borosilicate glass, Nipple: Soft silicone
  • Non-Toxic? ✅ Non-Toxic

5. Dr. Brown’s Glass Baby Bottle

  • Price: $16.00
  • Materials: Bottle: Glass, Nipple: Silicone
  • Non-Toxic? ✅ Non-Toxic

6. Bibs Glass Baby Bottle

  • Price: $16.99
  • Materials: Bottle: Borosilicate Glass, Nipple: Natural Rubber Latex
  • Non-Toxic? ✅ Non-Toxic

7. Naturepedic Organic Baby & Toddler Crib Mattress

  • Price: $329.99
  • Materials: Core: 150-coil Innerspring, Organic Cotton Batting Cover: Certified Organic Cotton Fabric, Waterproof Surface: Food-Grade Polyethylene (Derived from non-GMO sugarcane)
  • Non-Toxic? ✅ Non-Toxic

8. Honest Baby Organic Fitted Crib Sheet

  • Price: $17.99
  • Materials: 100% GOTS-certified organic cotton
  • Non-Toxic? ✅ Non-Toxic

9. Babyletto Organic Crib Sheet

  • Price: $38.99
  • Materials: 100% GOTS Certified organic cotton
  • Non-Toxic? ✅ Non-Toxic

10. Dr. Bronner’s Baby Castile Liquid Soap

  • Price: $15.99
  • Ingredients: Water, Organic Coconut Oil*, Potassium Hydroxide**, Organic Palm Kernel Oil*, Organic Olive Oil*, Organic Hemp Seed Oil, Organic Jojoba Oil, Citric Acid, Tocopherol
  • Non-Toxic? ✅ Non-Toxic

11. The Honest Company Organic Balm

  • Price: $14.19
  • Ingredients: Sunflower Seed Oil, Beeswax, Olive Fruit Oil, Shea Butter, Calophyllum Inophyllum Seed Oil, Coconut Oil, Calendula Flower Extract, Chamomile Oil, Tocopherol, Soybean Sterols, Squalane, Citric Acid
  • Non-Toxic? ✅ Non-Toxic

12. Thinkbaby Baby Sunscreen Stick

  • Price: $13.99
  • Ingredients: Zinc Oxide 20.0%, Sunflower Seed Oil*, Coconut Oil*, Beeswax*, Candelilla Wax*, Castor Oil*, Carnauba Wax*, Shea Butter*, Cocoa Seed Butter*, Tocopherol*, Aloe Leaf Juice*, Papaya Extract, Lychee Pericarp Extract
  • Non-Toxic? ✅ Non-Toxic

Non-Toxic & Natural Laundry Detergents

13. Ingredients Matter Laundry Powder

Price: $13.99
Ingredients: Coconut Soap Flakes (Sodium Cocoate, Glycerin, Water, Polyglycerol-4 Caprate, Potassium Cocoate, Potassium Oleate, Potassium Olivate), Sodium Gluconate, Sodium Citrate, Baking Soda, Table Salt
Non-Toxic? ✅ Non-Toxic

14. Molly’s Suds Laundry Powder

Price: $14.99
Ingredients: Sodium Carbonate, Sodium Bicarbonate, Magnesium Sulfate, Unrefined Sea Salt
Non-Toxic? ✅ Non-Toxic

15. ZUM Laundry Soap

Price: $14.49
Ingredients: Water, Potassium Cocoate, Fragrance (essential oils of lavender, orange, and patchouli), Sodium Bicarbonate, Glycerin
Non-Toxic? ✅ Non-Toxic

Non-Toxic Kitchenware

16. Cuisinart Stainless Steel Cookware Set

Price: $179.99
Materials: Stainless Steel
Non-Toxic? ✅ Non-Toxic

17. Winco Stainless Steel Steam Pan

Price: $22.84
Materials: Stainless Steel
Non-Toxic? ✅ Non-Toxic

18. Caraway Glass Food Storage Container

Price: $45.00
Materials: Ceramic-Coated Glass
Non-Toxic? ✅ Non-Toxic

19. BergHOFF Wooden Cooking Utensil Set

Price: $35.00
Materials: Bamboo
Non-Toxic? ✅ Non-Toxic

20. Corelle Dinnerware Set

Price: $37.99
Materials: Vitrelle Glass Laminate
Non-Toxic? ✅ Non-Toxic

Non-Toxic & Organic Bedding, Towels & Sheets

21. California Design Den Organic Sheet Set

Price: $86.65
Materials: 100% Organic Cotton Percale, GOTS Certified
Non-Toxic? ✅ Non-Toxic

22. Whisper Organics Organic Sheet Set

Price: $168.99
Materials: 100% GOTS-certified organic cotton
Non-Toxic? ✅ Non-Toxic

23. Whisper Organics Organic Mattress Protector

Price: $180.99
Materials: 100% GOTS-certified organic cotton
Non-Toxic? ✅ Non-Toxic

24. Truly Soft Organic Throw Blanket

Price: $29.99
Materials: 100% GOTS & OEKO-TEX certified cotton
Non-Toxic? ✅ Non-Toxic

Non-Toxic Beauty & Personal Care

25. The Honest Company Tinted Moisturizer

Price: $31.99
Ingredients: Titanium Dioxide (2.4%), Zinc Oxide (13%), Water, Cetyl Ethylhexanoate, Neopentyl Glycol Diethylhexanoate, Coco-Caprylate/Caprate, Polymethylsilsesquioxane, Polyglyceryl-6 Polyricinoleate, Propanediol, Cetyl Dimethicone, Synthetic Fluorphlogopite, Glycerin, Jojoba Esters, Tocopherol, Mica, Iron Oxide
Non-Toxic? ✅ Non-Toxic

26. Dr Bronner’s Organic Lip Balm

Price: $4.39
Ingredients: Organic Avocado Oil, Organic Beeswax, Organic Jojoba Oil, Organic Hemp Oil, Organic Peppermint Oil, Tocopherol
Non-Toxic? ✅ Non-Toxic

27. Cocokind Oil To Milk Cleanser

Price: $21.49
Ingredients: Sunflower Seed Oil*, Glycerin, Grape Seed Oil*, Water, Sucrose Laurate, Baobab Seed Oil*, Oat Kernel Oil, Sucrose Palmitate, Geranium Flower Oil, Vitamin E (Sunflower-Derived), Chamomile Flower Oil (*Certified Organic Ingredients)
Non-Toxic? ✅ Non-Toxic

28. Cocokind Ceramide Recovery Balm

Price: $21.99
Ingredients: Safflower Seed Oil, Shea Butter, Squalane, Grape Seed Oil, Castor Seed Oil, Sunflower Seed Wax, Polyhydroxystearic Acid, Berry Wax, Glyceryl Laurate, Cetearyl Alcohol, Oat Kernel Oil, Tocopherol, Sunflower Seed Oil, Ceramide NP
Non-Toxic? ✅ Non-Toxic

29. The Honest Company Hydrogel Cream

Price: $25.99
Ingredients: Water, Squalane, Propanediol, Glycerin, Jojoba Esters, Sodium PCA, Tocopherol, Sodium Acetylated Hyaluronate, Hydrolyzed Sodium Hyaluronate
Non-Toxic? ✅ Non-Toxic

30. Dr Teal’s Epsom Bath Salt

Price: $4.99
Ingredients: Magnesium Sulfate USP (Epsom Salt)
Non-Toxic? ✅ Non-Toxic

Non-Toxic Sunscreen

31. Cocokind Daily Sunscreen

Price: $30.49
Ingredients: Zinc Oxide 21.0%, Water, Caprylic/Capric Triglyceride, Coconut Alkanes, Cetearyl Alcohol, Glycerin, Aloe Leaf Juice, Argan Oil, Vitamin E, Shea Butter, Rice Starch
Non-Toxic? ✅ Non-Toxic

32. Raw Elements Face & Body Mineral Sunscreen

Price: $23.49
Ingredients: Zinc Oxide, Green Tea Leaf Extract (Organic), Black Tea Leaf Extract (Organic), Hemp Seed Oil (Organic), Beeswax (Organic), Coffee Bean Extract (Organic), Sunflower Oil (Organic), Mango Butter, Rosemary Leaf Oil, Cocoa Butter, Vitamin E
Non-Toxic? ✅ Non-Toxic

Non-Toxic & Eco-Friendly Pet Care

33. Wild One Tug Dog Toy

Price: $8.69
Materials: Bovine Collagen Peptides (from grass-fed cows)
Non-Toxic? ✅ Non-Toxic

34. Kindfull Dry Dog Food

Price: $26.99
Ingredients: Chicken, Chicken Meal, Ground Whole Grain Corn, Ground Whole Grain Wheat, Salmon, Chicken Fat
Non-Toxic? ✅ Non-Toxic

35. Kindfull Dry Cat Food

Price: $20.99
Ingredients: Chicken, Chicken Meal, Ground Whole Grain Brown Rice, Chicken Fat
Non-Toxic? ✅ Non-Toxic

This has been your complete non-toxic product guide to Target.

We know that navigating the world of non-toxic living can feel overwhelming at times, but don’t let that hold you back from making positive changes. 

We hope this guide has armed you with the knowledge and confidence to make healthier choices for yourself and your loved ones while shopping at Target. 

Taking control of your health and well-being starts with the products you bring into your home. 

By opting for non-toxic and low-tox alternatives, you’re not just reducing your exposure to harmful chemicals you’re investing in a brighter, cleaner future for yourself and the planet. 

Every small step you take, whether it’s swapping out your cleaning products or upgrading your skincare routine, is a meaningful stride towards a healthier lifestyle. 

And the best part? With Target’s convenient one-stop-shop approach and affordable prices, making the switch to non-toxic living has never been easier or more accessible. 

Looking to swap Target out for direct brand shopping? Check out our amazing non-toxic round-ups!

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